How we write
We publish the Learn guides ourselves. Every one is written to be the most useful answer on its topic, fact-checked against real sources, and reviewed by a human before it ships. Here is how.
Written for one reader
The test for every guide is simple. Would a dealer or manufacturer who is actually trying to quote faster find this useful? If the honest answer is no, it does not get written.
That filter kills a lot. Generic top-ten lists, padded word counts, and pages that exist only to rank. We would rather publish one short page that answers the question than a long one that buries it.
Our editorial rules
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1. Answer first.
The first paragraph answers the question in the title. The depth comes after, for readers who want it.
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2. As short as it can be.
Length matches the question, never a word target. If a section survives deletion without loss, it goes.
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3. Concrete numbers, no fabrication.
Real figures like €3.50 per request, or none at all. A number we cannot stand behind is marked as an estimate or left out.
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4. The product mention has to be earned.
We point to CPQ3D only where it is genuinely the better answer for that reader. We also write the honest "you might not need a configurator" guide. No competitor writes that about themselves.
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5. Plain language.
Jargon gets spelled out on first use. A guide should read like a practitioner talking, not a brochure.
How we use AI
AI writes alongside us. Claude (Anthropic) drafts the structure from a tight brief. The draft runs through fixed rules: the editorial standard above, a check on every source, and a house style that strips filler. Then a human reads it, fact-checks the claims, and decides what stays out.
AI is the lever. The standard is ours. Nothing customer-facing ships without a human's hand on it. See how we work for the full picture of the setup behind it.
Who writes this
Tom Janssens, founder of CPQ3D, building 3D configurators since 2015. CPQ3D is operated by Core BV in Belgium. Spot something wrong? Tell me: [email protected].
When "updated" actually changes
The "Updated" stamp on a guide reflects a real human review of the content, not a rebuild or a tweak to the page. What changed across the site is listed on the updates page.
What we don't do
- ×No fabricated numbers or invented case studies.
- ×No funnelling every page to the product. Many guides solve the problem without us.
- ×No naming and shaming named customers or competitors for cheap social proof.
- ×No clickbait titles that the page does not deliver on.
Read the guides, or see the configurator they describe.